Weak TargetingBroad segments, weak intent
LINKEDIN ADS SPECIALISTS FOR B2B
LinkedIn Ads That Move Markets
A founder-led LinkedIn Ads specialist agency helping B2B brands turn paid social into pipeline, workshops, and sales conversations.
347%
Average ROI
89%
Lead Quality Lift
£1.2m
Revenue Generated
B2B SaaS
FinTech
MarTech
Cybersecurity
Enterprise IT
MedTech
RevOps
B2B SaaS
FinTech
MarTech
Cybersecurity
Enterprise IT
MedTech
RevOps
Most B2B Ads Disappear Into The Feed
Generic targeting. Weak creative. Copy that sounds like everyone else. The result? Wasted budget and zero pipeline.
Most campaigns fail before they scale — weak targeting, generic creative, and disconnected journeys turn budget into noise.
- No clear attribution
- Generic messaging
- Poor targeting strategy
- Disconnected from sales
The Olivia Hudson 3-Model Playbook
A connected system designed to capture demand at every stage of the buyer journey.
Lead Gen
Convert high-intent B2B decision-makers into qualified leads with precision targeting, compelling offers, and optimised LinkedIn Lead Gen Forms.
- 10x average lead generation increase
- 42% lower cost-per-lead
Retargeting
Re-engage warm audiences with sequenced trust signals — testimonials, case studies, and proof-led creative — that nudge prospects from interest to conversation.
- Sequenced multi-touch nurture
- 95% client retention rate
Demand Gen
Build category authority and create demand before your buyers are ready — so when they are, you are the obvious choice.
- 347% average ROI
- £1.2m revenue generated
Full-Funnel Capabilities
Precision Targeting That Reaches Decision-Makers
We do not spray and pray. Every campaign is built on deep account research, intent signals, and job title precision to reach the people who actually sign contracts.
- Account-based targeting strategy
- Job title and seniority filtering
- Company size and industry segmentation
- Intent-based audience layering
- Lookalike expansion from best customers
Creative That Stops the Scroll and Starts the Conversation
LinkedIn has its own creative physics. We test scroll-stopping formats — carousels, single images, video — until we find exactly what your audience acts on.
- Format testing: carousel, single image, video
- Scroll-pattern optimised layouts
- Brand-consistent creative direction
- A/B split testing on every asset
- Creative refresh cycles to prevent fatigue
Copy Written for Decision-Makers, Not Algorithms
Every line earns a click from someone who has seen a thousand LinkedIn ads this week. Hook fast. Prove the claim. Make the CTA specific enough to act on.
- Hook, proof, CTA message framework
- Persona-specific copy variants
- Objection-led introductory lines
- CTA language tested for conversion rate
- Tone matched to brand voice
Reporting You Can Act On, Not Just Read
Bi-weekly check-ins. Clean dashboards. Every number tied to pipeline, not vanity. You always know what we're spending, what it's generating, and what we're testing next.
- Bi-weekly performance reviews
- Pipeline-tied attribution reporting
- Cost-per-lead and cost-per-meeting tracking
- Campaign-level spend breakdown
- Transparent optimisation log
Small Team. Sharp Focus. One Channel.
We are not a full-service agency trying to do everything. Olivia Hudson is a LinkedIn Ads and Outreach specialist agency — built around mastering one platform so you get focused execution, not generalist guesswork.
Every campaign is personally overseen by Brett or Claire — the two people who built this agency. Every strategy is custom-built for your business. No junior account managers. No cookie-cutter playbooks.
- LinkedIn Specialists Only We only do LinkedIn Ads. No distractions, no generalist guesswork.
- Brett & Claire — Direct Access You work with the founders, every time. No handoffs, no junior account managers.
- 500+ B2B Clients Served Deep experience across SaaS, FinTech, MedTech, and professional services.
Learn The LinkedIn Ads System Before You Spend More Budget
Free resources to help you understand what actually works on LinkedIn — no fluff, no gated content hell.
LinkedIn Ads Masterclass
90-minute deep dive into the exact framework we use to build high-performing campaigns.
Watch WorkshopThe 3-Model Playbook
Our complete guide to Lead Gen, Retargeting, and Demand Gen — plus real campaign examples.
Download GuideCampaign Audit Checklist
The 15-point checklist we use to diagnose underperforming LinkedIn campaigns.
Get ChecklistOr skip the DIY and work with us directly
Book a Strategy CallLatest Articles
Practical LinkedIn Ads thinking, campaign strategy, and lessons from real B2B growth work.
How to Build a LinkedIn Ads Offer That Converts Before the Click
Strong LinkedIn campaigns start with an offer decision, not a targeting setting. Here is how to shape the promise before…
Read ArticleThe B2B LinkedIn Ads Audit: What to Check Before Spending More
Before increasing spend, check the parts of the campaign that usually hide waste: audience logic, offer fit, creative fatigue, and…
Read ArticleWhy Your LinkedIn Ads Get Clicks But Not Pipeline
Clicks are only the surface signal. If they are not becoming pipeline, the issue is usually message match, qualification, or…
Read ArticleReady To Turn LinkedIn Into Pipeline?
Let us talk about your goals, your current performance, and how we can build a LinkedIn strategy that actually drives revenue.
Book a Strategy Call
No long-term contracts
Founder-led consultation
Free — worth £499